In January 2023, Cultivate’s founder, Rebecca Cronje was invited by the femtrepreneur community, Xena Connect to present a talk about how to ‘Cultivate Connections: networking in a digital world’. The slides are here for you to review and you can also listen to the recording if you visit HERE, just sign up to access the […]

Why building and retaining your network remains a must for every small business “Your network is your net worth” said Porter Gale, an internationally renowned public speaker, networker, and entrepreneur. This gem holds true to this day, especially as SMEs operate in an increasingly digital world. It’s also said that people like to work with […]

Since I started in Public Relations in the early 2000s I have seen the measurement conversation evolve and change, so much so that it is a completely different beast to what it was ‘back in the day’. And for good reason. Tracking publicity and reporting in number of clips and AVE doesn’t provide enough insight […]

Last week was the big reveal of the 2016 Cannes Lions winners and, like millions of others around the world, I was eager to see what PR had done this year to scoop the coveted category prize. (If you’ve not yet visited www.canneslionsarchive.com, grab some popcorn and start bingeing; there’s some truly incredible work to […]